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Showing posts from May, 2026
The contemporary B2B sales landscape is currently drowning in its own engineering achievements. For the past decade, the holy grail of outbound sales development was scale: how many touches could an automated sequence tool squeeze out of a Sales Development Representative (SDR) per day? The answer was always "more". With the mainstream infiltration of generative artificial intelligence and LLMs, the marginal cost of creating more text collapsed to zero, well, almost. Predictably, this did not produce a renaissance of enlightened business communication; it merely triggered an existential crisis in the recipients’ mailboxes. TL;DR If you want to watch the full CRMKonvo, please go ahead here (optimized for smartphones) or here (optimized for tablets/computers). Else, be my guest and continue to read. Or do both … When any entry-level sales rep can prompt a system to instantly parse a prospect's digital footprint and draft a customized icebreaker, personalization is no mo...

Zendesk's Specialist Bet Is the Right One; and Here's What Would Make It a Moat

If you only read the press releases, Zendesk Relate 2026 told a strong, clean story. The era of the chatbot is over. Welcome the Autonomous Service Workforce. Resolution replaces deflection. Outcome-based pricing is the new norm. Specialization beats generalist orchestration. That’s strong. Really strong. If you also watched the customer panel, listened to the day-two keynote, and had the chance of having analyst one-on-ones, you got a richer story. One in which the strategic bets are well-placed, the customers describe a more nuanced reality than the slogans, and three specific refinements over the next twelve months that would turn a strong position into a durable moat. I came home quite positive. Here is why, and where I think the next twelve months are important. What Zendesk announced and why it lands The headline product story was the Autonomous Service Workforce: a network of specialized AI agents working alongside humans, orchestrated through what Zendesk now calls the Resoluti...

SAPphire 2026 - What SAP actually did for CX

SAP Sapphire 2026 was a major platform announcement, a competitive shot at ServiceNow, a coherent acquisition story across Reltio , Dremio and Prior Labs . It featured an Anthropic partnership that puts Claude at the center of the SAP Business AI Platform . For anyone who cares about customer experience, it was also a missed opportunity dressed up as ambition. If you watched only the keynote, you concluded SAP barely talks about CX. Klein did finance with JP Morgan. Herzig demoed pharma pricing. Industry AI showcased RWE wind turbines. The named flagship was the Autonomous Close Assistant. CX got line items . That reading is incomplete. Here is what actually happened for CX at Sapphire 2026, what it means competitively, and what SAP and SAP CX customers should do about it. What SAP actually shipped for CX On the same day as the keynote, Balaji Balasubramanian , SAP's CX President and Chief Product Officer, published a substantive announcement listing ten named Joule Assistants ...

The AI Ferrari: Why Your CX Strategy is Stuck on Concrete Blocks

We have reached a point in the hype cycle where "AI" is being sprinkled on enterprise software like a seasoning on a cheap steak: it masks the poor quality of the underlying meat but doesn't make it more nutritious. In the latest CRMKonvo , Bhawani Shankar and the CRMKonvo team tore into the reality of what it actually takes to make "Agentic AI" work in a Customer Experience (CX) environment. The analysis? Most enterprises are trying to drive a Ferrari without wheels. Bhawani used this metaphor that I find particularly apt: the AI model is the shiny red car that gets the CEO excited; but the data is the wheels, the engine, and the fuel; and they come as options. If you buy the car without ensuring the wheels are attached and the tank is full of high-octane, verified data, you aren't going anywhere. You are just sitting in an expensive garage making engine noises. TL;DR If you want to watch the full CRMKonvo, please go ahead here (optimized for smartphon...