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Dropbox named Leader in Gartner MQ on EFSS - A Snap Analysis

Dropbox has been named a leader by Gartner in their 2016 Enterprise File Sharing and Synchronization Magic Quadrant. Gartner sees them behind the clear leaders Box and Citrix. Gartner sees increasing foot print of Dropbox in Enterprises that was achieved in only two years, which is quite some success. They praise the consumer style user interface used for enterprises, which makes user adoption easy. Scalability is another asset. A healthy development eco system and ongoing improvements on the security frontier are rounding off the good picture that Gartner has of Dropbox. On the caution side we see that there still is not enough done for enterprise grade security and that the location of data storage is still a problem – albeit now increased to cover the EU. A big gap is integration in business systems, a smaller one the focus on public cloud. My Take This is a good achievement for Dropbox, as the market place is also covered by gorillas like Microsoft and Google, for whic...

SAP acquires Abakus - A Snap Analysis

Abacus - FreeImages.com/Marco Michelini This week Abakus and SAP announced the acquisition of Abakus by SAP. Abakus is building marketing measurement and optimization software based upon a patented technology platform that analyses marketing activity across channels in real time and helps explaining what works, what does not, and suggests how and what to change to improve marketing performance. With its real-time ability Abakus makes it possible for customers to change marketing campaigns on the fly. It also supports budget planning and optimization by delivering improved forecasts. To achieve this the platform utilizes a game theory based model. SAP intends to integrate this software into the SAP Hybris Marketing Cloud. Doing so they deliver a little jab into the Oracle and Salesforce corners by also claiming to be “the fastest growing enterprise cloud company” – hot competition also on the claims frontier ... The goal of the integration is offering an end-to-end marke...

Kustomer - A New Kid on the Customer Service Block

Sparked by an article by Bob Thompson , titled You had me at “Treat Customers as People” about Kustomer , a new kid on the customer service block, I ventured to reach out to founder Brad Birnbaum and his team to get some more information. After all the customer quadrant of software is quite crowded, and a new company needs to offer good ideas to keep up and go beyond the incumbents, most of them being young companies as well. One of the basic questions that I had was: Do we need another customer service solution? After all, G2Crowd already lists 19 in their Help Desk grid ; and these are only the ones that made it into the grid. Overall G2Crowd counts 78 solutions, excluding Kustomer. And quite some of them are quite strong. G2Crowd Grid for Help Desks as of December 2016 Brad and his team certainly seem to be of the opinion that there is an unmet need; as are their investors who brought in $ 12.5 million into seed- and series A funding in less than a year. The founders...