Salesforce put its platform inside Claude, Slack, Gemini Enterprise and Amazon Quick. Reaching every surface is not the same as governing the work that runs across them. The News At Dreamforce on 15 September 2026, Salesforce introduced AIforce , which it calls “a live interface layer that brings the full power of Salesforce to wherever people and agents work.” According to the announcement, agents can “reason and take action across allÃ¥ the data, workflows, and logic inside Salesforce” from whichever surface the user happens to be in. AIforce is an umbrella over five elements. Claudeforce , announced on 26 August , puts Salesforce inside Claude through an MCP server with 37 sales skills, plus a development plug-in for Claude Code. Slackforce brings Slackbot, Slack CRM, Slack Code and Slackforce Surfaces together, the latter generating live dashboards and working views from a plain-language request; Salesforce says Surfaces are available on paid and Free plans with Slackbot ena...
Every wave of customer-facing technology arrives with the same promise: this time the balance of power shifts toward the customer. As we discussed in our recent CRMKonvo with Dan Miller , founder and analyst emeritus of Opus Research , voice AI is making that promise again, and this time both sides of the counter are armed. The more interesting questions are where the customer's weapon is kept, who pays its rent, and who gets to whisper to it while it works. TL;DR If you want to watch the full CRMKonvo, please go ahead here (optimized for smartphones) or here (optimized for tablets/computers). Else, be my guest and continue to read. Or do both … Automated Voice Was Never Built for You Dan has watched this market almost from its beginning, and he is blunt about its origin. Automated voice entered the contact center " almost entirely for cost savings ". Everything after that was repair work: better speech recognition, task-specific tuning for finance and travel, and...